10 Key Features to Include in Your Streaming App

The way we consume media like TV shows, movies, and even music, has changed drastically over the last several years. Video rental stores like Blockbuster have gone the way of the dinosaur, and streaming media has risen to take their place. As a matter of fact, an incredible 85% of US households have at least… Continue reading 10 Key Features to Include in Your Streaming App

5 Key Benefits of Native Mobile App Development

Building a mobile app has become a top priority for many companies. However, it’s often difficult to choose a development approach as the lines between the various options are becoming increasingly blurred. In our recent post, A Guide to Mobile  App Development: Web vs Native vs Hybrid, we broke down the three options and outlined… Continue reading 5 Key Benefits of Native Mobile App Development

The Step-By-Step Guide to Mobile App Design and Discovery

A thorough product discovery session is an important, yet often overlooked aspect of mobile app development. Too frequently, businesses emphasize usability at the expense of usefulness. While the former is crucial, it is pointless without considering the latter. Voila Hub’s Design and Discovery session helps ensure the mobile products we launch are not only usable… Continue reading The Step-By-Step Guide to Mobile App Design and Discovery

4 Things You Need to Know About OTT Media Services

In just a few short years, Over-The-Top services have grown from a niche streaming option, to one of the most popular ways to consume media. But what are OTT media services, and how do they work? If you’re like most media consumers in North America, and have a Netflix, Amazon Prime, or Disney+ subscription, you’ve… Continue reading 4 Things You Need to Know About OTT Media Services

A Beginner’s Guide: POC vs Prototype vs MVP

Many companies struggle to decide if creating a proof of concept (POC), a prototype, a minimum viable product (MVP), or a combination, is the right way to approachmobile app development. Understanding and carrying out these three methods of mobile product validation properly can significantly improve the chances of winning investor buy-in and acquiring funding, reducing… Continue reading A Beginner’s Guide: POC vs Prototype vs MVP

Beacon Technology: What It Is & How It Works

Low cost, easy to use and install, and incredibly effective, beacon technology has become a popular way to engage with customers – especially in retail and marketing. Picture this: you step into a store to look at their shoe display, and suddenly you get a notification on your smartphone. You check it and discover a… Continue reading Beacon Technology: What It Is & How It Works

The Benefits of Building a Minimum Viable Product (MVP)

What do highly successful apps like Spotify, Uber, and Instagram, have in common? They all have used a Minimum Viable Product (MVP) process, not only to test the viability of their respective products, but to build functionality. Through an MVP process, these apps gradually evolved over time, based on user testing data and feedback. Eventually,… Continue reading The Benefits of Building a Minimum Viable Product (MVP)

9 Amazing Trends in Wearable Apps

Mobile app development is not only here to stay, it has become a critical element of how most of us interact with our phones, and beyond. But now wearable apps and devices are taking that interaction another step further. This new technological frontier offers tons of exciting new possibilities for wearable app development. While the… Continue reading 9 Amazing Trends in Wearable Apps

7 Key Predictions for the Future Of Voice Assistants and AI

When voice emerged in 2011 with Siri, no one could have predicted how it would drive tech innovation. Now, more than a decade later, it’s estimated that 35% of Americans over the age of 12 own at least one smart speaker (i.e., Google Home, Amazon Echo) and mobile users are three times more likely to… Continue reading 7 Key Predictions for the Future Of Voice Assistants and AI

Mobile Commerce: Definition, Advantages & Disadvantages

Chances are, you’re one of the more than 6 billion people on the planet that owns a smartphone. You may even be reading this on a mobile device! As such, it’s safe to assume you already know how much of an impact that device has on your everyday life. These days, most of us –… Continue reading Mobile Commerce: Definition, Advantages & Disadvantages