Introducing FoCuS: The Comprehensive Mobile App Prototyping Solution

Mobile app prototyping is a tremendously valuable exercise. It allows you to create a visualization of how your mobile app will function, demonstrate user flows, and give an idea of design and layout. For those who have a good idea of what their mobile strategy is and have already gone through the product definition phase,… Continue reading Introducing FoCuS: The Comprehensive Mobile App Prototyping Solution

An Introduction to Server Testing

What is Server Testing? Server testing verifies that the services you need to develop your apps are working as intended. A testing suite includes a number of test cases that demonstrate not only what is working correctly, but what works when it shouldn’t, for example logging in without a password or requesting another user’s secure… Continue reading An Introduction to Server Testing

Adobe XD vs. Sketch App: Whoever Wins, We Win

      The lack of direct competition for any program is a shortcut to market penetration. To have this advantage for more than seven years, that’s the real deal; it’s called branding. That was the case with Adobe Photoshop many years ago and it is now for Sketch app.   Website and mobile app… Continue reading Adobe XD vs. Sketch App: Whoever Wins, We Win

Why Mobile App Deep Linking Matters

What is Mobile Deep Linking?     Mobile deep linking (also called mobile app deep linking), is the process of using a URI to link to specific pages or locations within a mobile application. It can be used in a variety of ways – via notifications, email, SMS, social media, etc. – and directs users to relevant… Continue reading Why Mobile App Deep Linking Matters

The Physical Web: Bringing IoT to The Masses

  Last month, support for the Physical Web expanded to Google Chrome for Android devices. With over 800 million Android users now able to experience it (and existing support on iOS 8.0+), the Physical Web is an important step in bringing the Internet of Things (IoT) to a large base of consumers who hold the technology to access… Continue reading The Physical Web: Bringing IoT to The Masses

Deliver Quickly, Deliver Often: Why App Submission is Only The Beginning

  Shipping a product is a big benchmark, but initial release is just the beginning. Expecting an app to perform well, drive downloads, and have sustained usage without working to improve the product is a mistake that is all-too-common.   The “publish and pray” approach has two major issues: it assumes that at launch, your… Continue reading Deliver Quickly, Deliver Often: Why App Submission is Only The Beginning

Building for Long-Term Success: The Principles of Sustainable App Development

  A major challenge in product development is creating an app that is built with longevity in mind. With OS updates, changing market conditions, and continually increasing competition, many apps become irrelevant quickly – it’s a reality of the industry. While there is no manual for future-proofing your mobile app, there are steps you can take… Continue reading Building for Long-Term Success: The Principles of Sustainable App Development

Ad Declaration Will Soon be Required for all Android Apps

  Google has begun reaching out to developers asking them to declare if their apps include ads, a move that has extended last year’s Designed for Families ad-labelling initiative to all Google Play app download pages. After January 11, 2016, developers will no longer be able to make updates to their apps unless they have… Continue reading Ad Declaration Will Soon be Required for all Android Apps